All The Way Up

Keith Urban Breaks Ground With iTunes, Christian Rock

Keith Urban is doing something that as far as I know has never been done on iTunes. His new album, Defying Gravity, releases on March 31, and Urban is releasing one new song from the CD each week until the release of the album-which you can pre-order on iTunes- and so that you’re not paying for the same songs more than once, if you go ahead and buy the songs, you get a 99 cent credit for each one when you go to buy the whole album on or after its release date. It’s called “Complete My Album,” and started with the release of “Sweet Thing” and followed with the release of “Kiss a Girl” (not at all like “I Kissed a Girl” by Katy Perry, just a sidenote) last Tuesday, and “I’m In” this coming Tuesday (St. Patrick’s Day!), and “Only You Can Love Me This Way” the following and final week before the release of the album. Furthermore, if you “complete the album” by April 14, you get a free bonus download of “Call My Name”- a song originally by the Christian rockers Third Day. Urban does a wonderful job covering the song (at least from what I can tell from the preview on his MySpace, which is where I initially learned of this iTunes deal). Never have I wished I had iTunes more than I do right now, because I can’t wait to get my hands on the Third Day cover, which hopefully will pop up elsewhere in the near future (to the displeasure, I’m sure, of the iTunes customers who thought they were getting a special deal), and I also really like what I’ve heard of “Kiss a Girl.”